About Me
My career has never followed a single industry, job title, or country — but there has been a remarkably consistent thread running through it: understanding people, figuring out what they actually need, and finding practical ways to connect those needs with business objectives.
Over the past 25 years, I’ve worked across sales, customer service, marketing, financial services, technology, logistics, hospitality and B2B environments, both in Romania and internationally. That variety has given me a broad commercial perspective and an ability to understand unfamiliar businesses quickly.
I started building that perspective through direct customer interaction and active listening. Over time, I added project management, research, strategic marketing, customer journey analysis, writing, training and cross-functional collaboration.
Today, I’m particularly interested in work that sits between customer understanding, commercial strategy, marketing and execution — the kind of work where asking the right questions matters as much as having the right tools.